qubi studio


Graphic Design
A Dinner with Myself “Editorial Design”
Art Direction
Nike - Hope Alkazar  “Advertising Campaign”
Being A Woman in Turkiye  “Social Impact Campaign”
Penti - Quite Normal  “Social Impact Campaign”
Su Sonia  “Music Video Direction”
    

Info.   Qubi is a London-based designer with four years of experience in brand identity and art direction. She has worked across disciplines, including award-winning commercials, branding, and creative direction, creating visually impactful work. With a master's in graphic branding and identity from the University of the Arts London, she combines storytelling with design, blending creativity and empathy to craft timeless visual identities.

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        Beign a woman in Turkiye, Boyner, 2022
This short film empathetically highlights the challenges and struggles women face in Turkish society. Produced by Boyner Group, the project creatively reinterprets the lyrics of a well-known, cheerful song that is typically sung for entertainment. However, in the film, the song's joyful tone is intentionally set aside to shed light on the realities of inequality, prejudice, and the resilience of women. The powerful visuals and impactful storytelling strip the lyrics of their light-hearted context, transforming them into a poignant narrative of women's unseen battles.

This creative approach turns a familiar melody into a tool for raising awareness, emphasising the strength and value of women. In this project, I collaborated with the art direction team and actively contributed to idea meetings, playing a role in developing the concept and ensuring its meaningful execution.